CEO + FREELANCE: CREATIVE DIRECTOR | DESIGNER | ILLUSTRATOR
bio
I'm a freelance Creative Director, Designer and Illustrator with nearly two decades of experience. I started in the early 2000s building global brand campaigns for brands like Motorola, Delta Airlines and American Express. Then I lost my mind and made grilled cheese sandwiches talk (Kraft Singles), while indulging in chocolate (Dove Chocolate, Twix) until I needed a healthy frozen dinner (Healthy Choice). By the 2010s, I found myself leading the ritzy life (Ritz Crackers). I've worked on everything from Miller Lite and Dos Equis to SAP and AIG to Hunt’s Tomatoes and Kraft Singles to Garnier and The Gap.
I'm a sucker for new briefs with new brands and older brands who need a refresh. So much that I started my own brand called The MoMeMans® to keep busy between gigs. The MoMeMans prove your best parts are your different parts and using them to help each other makes you super smart. I create stories, videos, music and products for creative little kids and grown-up kids. Check it out at themomemans.com and follow the adventure on Instagram @themomemans
I have lived in New York City since 2000 and can tailor-fit a touristy itinerary for visitors. I speak Spanish, Italian and French—in food. I'm also a mom, so I'm a good manager.
experience
FREELANCE 2015 - PRESENT
TBWA CHIAT, EDELMAN, PEREIRA O'DELL, DDB, ARNOLD, HAVAS, PUBLICIS, UNTITLED WORLDWIDE, SPRING
TJMaxx, HP, Unisom, Skintimate, Dove, Samsung, European Wax Center, Macy's, Yahoo! Football, Garnier, The Gap, shopspring.com
The MoMeMans® 2016 - PRESENT
FOUNDER + CEO
HAVAS WORLDWIDE, NEW YORK
Ritz Crackers; WeddingWire; Lysol; K-Y; Dos Equis
PUBLICIS USA, NEW YORK
Citibank; The Pond at Bryant Park; Pepto Bismol; Vicks
NITRO USA, NEW YORK
Lady Foot Locker: Converse, Nike, Asics; Dove Chocolate; Kraft Singles; Hunt’s Tomatoes; Healthy Choice
OGILVY, NEW YORK
American Express; Delta Airlines; Motorola; SAP; AT&T Wireless; Miller Lite; Miller Genuine Draft; Ponds; AIG; Cotton; Balance Bar; Ad Council: Global Warming, Teen Pregnancy; Time Warner Cable
awards
One Show; NY Addys; FCS Portfolio Awards, Effie
contact
monica@monicaclariceescobar.com
Thank you! I hope we can work together.
