The MoMeMans
2025
In a faraway land, deep inside the mind of Monica Escobar Allen, lives a band of oddballs called The MoMeMans. Join me in my quest to give meaning to absurdity by finding the funny, sunny side of life with Poetry + Songs + Art.
Role: Founder, Creative Director, Designer, Illustrator, Writer, Songwriter, Editor, Animator, GIF maker, Producer, Product Buyer, Seller, Packer, Shipper, Booker, Content Creator, Content Resizer, Content Post-er, ... Everything MoMeMans
BRAND IDENTITY
2025 Calendar
2025
I had a lot of illustrations. I needed a calendar. I designed a calendar. I made it for sale. Buy yours today!
Role: Illustrator, Designer, Producer
WALL ART
The Suburbs are for Suckers
2024
I crafted a visual identity for this lifestyle brand that blends snark and style. What began as an inside joke has grown into a playful space where I get to experiment with typography, creating designs that bring wit and charm to classic products.
Role: Founder, Creative Director, Designer, Illustrator, Writer, Songwriter, Editor, Animator, Producer, Product Buyer, Seller, Content Creator
BRAND IDENTITY
Chop Cook Cake
2024
A talented chef needed help transforming her local cooking school into a recognizable brand. I stepped in to create a cohesive identity that reflects her passion and connects with her community.
Role: Creative Director, Designer
BRAND IDENTITY
Meet The MoMeMans Album
2024
I doodled some characters. Wrote some poems about them. Put music to them. Sang and narrated. And put them on a record. Go ahead! Have a listen!
Role: Songwriter, Music Producer, Performer
SONGWRITING
Mom 'n Pop Ad Shop
2022
A small team of advertising professionals enlisted me to brand their new venture: the Mom 'n Pop Ad Shop, an agency by parents, for parents, offering authentic marketing tailored to family needs.
Role: Creative Director, Designer
BRAND IDENTITY
Various Businesses
2024
Logos I've revamped or created from scratch for a variety of clients, including sports nonprofits, yoga studios, law firms, local businesses, and bloggers.
Role: Designer
LOGO DESIGN
OG Sake
2020
The self-proclaimed "Original Gangsters of Wellness…who started in a bar," came to me for some branding ideas for their new sake beverage in a can. Their goal: Bring sake out of the sushi bar and into the mainstream.
Role: Designer
PACKAGE DESIGN
ZUR&IC
2023
The artist described "Bird From Boulders Beach" as a "cynical love letter" and encouraged me to create whatever inspired me. I crafted an 8-second Spotify Canvas that captures the emotional push and pull of relationships—moments of connection, tension, and eventual release.
Role: Illustrator, Animator
SPOTIFY CANVAS
NotOnMyShift.org
2018
A nurse-on-nurse advocacy campaign to end lateral violence in nursing. I illustrated bullying personas, crafting visuals that resonated deeply and distinctively with the nursing community.
Role: Illustrator
CHARACTER DESIGN
neffy
2024
After winning the pitch, the art director went on a six-month maternity leave. I was brought in to help lead the creative launch. On my first day, the brief was: Start from scratch and develop a whole new approach…ok, let's go!
Role: Creative Director
BRAND IDENTITY + PRODUCT LAUNCH
Looking for More?
2025
If you're looking for more work examples, reach out. I'm happy to curate a link for you! I've got pitch presos, songs for pitches, ad campaigns, social, more design examples, wedding invitations, posters… you name it, I can dig it up for ya.
Role: Creative Director. Designer, Illustrator, Songwriter, Artist, Maker, Doer
CREATIVE PROBLEM SOLVING