Ritz Crackers. Integrated Campaign.

Who needs tickets to the Super Bowl when you can host your Super Bowl party with Ritz Cracker recipes from New York's most iconic restaurants.

"Instant Replay" :15
Logo design for program.
In 2014, the Super Bowl was in New York. So, we partnered with AllRecipes.com and iconic New York restaurants to bring Ritz Crackers into the forefront for your Super Bowl Party. 
Better TV Show promoted the partnership. Host George Duran visits Lombardi's Pizza to find out how to make the Ritz White Pizza Meatball Dip.
Better TV Show highlights George Duran's visit to New York's famous Carnegie Deli. Watch and learn how to make a Ritz Pastrami and Corned Beef Mini Sandwich.
AllRecipes.com housed all of the Ritz Super Bowl recipes. This one is from New York's iconic Dinosaur BBQ. They used Ritz Crackers to make Ritz Country Fried Ribs.
AllRecipes.com and Ritz Crackers partnered up with New York's iconic Serendipity III restaurant to create the Ritz Humble Pie. 

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